{"id":296,"date":"2024-01-09T01:06:31","date_gmt":"2024-01-09T01:06:31","guid":{"rendered":"http:\/\/kristidroberts.com\/home3\/kroberts\/?p=296"},"modified":"2026-04-14T04:02:24","modified_gmt":"2026-04-14T04:02:24","slug":"consumers-energy-125th-anniversary-invitation","status":"publish","type":"post","link":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/2024\/01\/09\/consumers-energy-125th-anniversary-invitation\/","title":{"rendered":"Consumers Energy 125th Anniversary Invitation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Some projects ask you to design something functional. This one asked for something worth keeping.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As Lead Art Director and Designer for Consumers Energy&#8217;s 125th Anniversary event, I designed the invitation that set the tone for the entire celebration. This wasn&#8217;t a mailer. It was a piece of print craft, the kind that recipients hold in their hands and feel before they read a single word.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The design balanced the weight of the occasion (125 years is a significant milestone) with warmth and elegance. Typography, print finishing, and layout all worked together to signal that this event was worth showing up for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Working at Campbell Ewald meant producing creative for some of the most recognizable brands in the country, often under tight timelines. This project is a reminder that even within those constraints, there&#8217;s always room to make something genuinely beautiful.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Skills:<\/strong> Print design, event design, art direction, typography<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-1024x1024.png\" alt=\"\" class=\"wp-image-482\" srcset=\"https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-1024x1024.png 1024w, https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-300x300.png 300w, https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-150x150.png 150w, https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-768x768.png 768w, https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-1536x1536.png 1536w, https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2026\/04\/Consumers-2-2048x2048.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Some projects ask you to design something functional. This one asked for something worth keeping. As Lead Art Director and Designer for Consumers Energy&#8217;s 125th Anniversary event, I designed the invitation that set the tone for the entire celebration. This wasn&#8217;t a mailer. It was a piece of print craft, the kind that recipients hold [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-296","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/kristidroberts.com\/home3\/kroberts\/wp-content\/uploads\/2024\/01\/Consumers-1.png","_links":{"self":[{"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/posts\/296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/comments?post=296"}],"version-history":[{"count":10,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/posts\/296\/revisions"}],"predecessor-version":[{"id":659,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/posts\/296\/revisions\/659"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/media\/471"}],"wp:attachment":[{"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/media?parent=296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/categories?post=296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kristidroberts.com\/home3\/kroberts\/index.php\/wp-json\/wp\/v2\/tags?post=296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}